A year-end message from WayForward Executive Director Ellen Carlson

At WayForward, we believe that when everyone has access to key building blocks for stability, we can transform our community into the kind of place we want it to be. 

This year has presented many challenges to this vision of our community. When I sat down to write this letter last year, our food pantry was providing the equivalent of 54,000 meals per month. Now we’re distributing 115,000 per month. We see the same pressure on our housing stability programs, setting a record for the amount of financial assistance we provided in November.

When I look ahead I see no sign of the demand plateauing.

Numbers like these can be overwhelming. But I’m sharing them with you because they tell us a lot about what is happening in our community. And these numbers represent the experiences of people in our community: people who are standing in line outside in the cold two hours before our food pantry opens and people who are sitting in our lobby waiting to meet with case managers to discuss housing assistance. 

Experts report the rise in demand is due to the end of pandemic-era support, general inflation and the steep increase in housing costs in our community, which causes people to focus even more of their income on paying rent. We have never turned anyone away from getting food, but we have had to put some limits on the amount of food people can take. We worry about how we and other local food pantries can continue to ensure that everyone in our community has access to nutritious food.

It is hard to hear these things. But this challenging moment also includes milestones to celebrate. 

In the week prior to Thanksgiving, about 3,000 people received food from our pantry, including additional ingredients needed to make holiday meals for their families. We are on track to distribute the equivalent of more than one million pounds of food this year.

More than 600 households received financial assistance last year. As the Madison area continues to experience some of the highest rent increases in the country, this support allowed families to avoid eviction and stay in their homes, where they can eat dinner together and have a place for kids to do homework at night. In addition, the first participants have graduated from our Connections program, which means over the last year they have transitioned from doubled-up housing into homes of their own and no longer need financial assistance.

Your support is how we have continued to meet the need up to this point and stay focused on our mission. You ensure that families have access to nutritious food, including the nearly 3,000 people who received food for holiday meals. Your support also meant more than 600 students started the school year with backpacks loaded with the supplies they needed and 1,700 people received gift cards to help stretch their dollars a little farther this holiday season.

Every day, I am grateful for our volunteers, who have grown in numbers and put in more hours this year than last year. They adapt to our changing needs and adjust their to-do lists to tackle what is needed. We see so much patience and generosity as they work to help ensure people have critical access to food. I’m also thankful for the people in our community who recognize the impact of our work and serve as powerful advocates for WayForward and the people we serve. We will continue to need your strong voices in the year to come so our neighbors can go to bed at night knowing local food pantries – the last safety net for the most basic of all needs – will still be able to serve them.

There are a number of ways you can still make a tax deductible financial donation this year. Donations of your time and food can also make an immediate difference, including buying items directly from our wish list listed on our website, to help us continue to offer a variety of options to the people who visit our pantry.

By joining forces to provide our time, expertise, and resources, we can provide more people access to nutritious food and stable housing.